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In typical GUCCI style, their campaign video for 2019’s Spring Summer collection takes its inspiration from a categorically weird time in history – the golden age of Hollywood.


Parodying such classics as Singing In The Rain and An American In Paris, the brand film is jam-packed with references and nods to the most classic films of the 50’s and 60’s. Featuring the kind of extravagant clothing and cine-footage you would expect from a GUCCI film, the ad plays to the brand’s sense of the weird and wonderful.

gucci showtime the spring summer 2019 campaign gif1

GUCCI|Spring Summer 2019|Fashion

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