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As far as promo videos for charities fighting children’s illnesses go, this one is undoubtedly the most kick-ass. In this video, we see these “SickKids” running into battle, getting into wrestling rings, and smashing up hospital equipment with baseball bats. It’s all very flashy, extremely empowering to the kids involved and adds some edge to an issue that usually portrays the children involved as weak victims.

Advert|Charity|Campaigns|Children

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