Sheba have launched a climate change initiative, to help restore coral reefs and protect the future of marine life. Starting with Salisi’ Besar Hope Reef, off the coast of Indonesia, they’re helping fund the world’s largest coral reef restoration program.
Hope Reef is built using steel structures called Reef Stars to promote coral regeneration, and spells out the word HOPE – visible from the skies above the ocean.
Watching their Hope Grows videos contributes to the program, by directing ad funding to the initiative.
Do you want to make a video like this for your own brand? Get in touch with Nemorin Film & Video to start your project today.