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Nike celebrates New York’s parks in this heartwarming ad. The Big Apple is known for being a concrete jungle, but there are lots of green spaces here as well.

In this ad, we hear from local New Yorkers about what their favourite park means to them. For some, it’s where they shoot some hoops with friends on a Saturday, for others it’s where they might play a quiet game of chess. Some use them for exercise and some just use it as a chilled place to sit and talk with friends. Whatever they use it for, almost everyone in New York loves their local park.

This ad celebrates the park culture in NYC and also reminds us that it takes a huge workforce to keep the parks maintained, clean and looking good. The workers for NYC Parks do an incredible job of keeping all the green spaces in the city spick and span. Nike want us to remember all the hard work that is put in behind the scenes and wants us to take a minute to appreciate the men and women that keep all of the parks looking fresh all year round.

NYC Parks|Nike|Ads and Promos

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