Movember, the charity behind the viral moustache sponsorship scheme, tells men to “spot the signs” of depression in this moving appeal.

In it, we see various men in social situations. We see a man at a party, looking lost and lonely. As he looks around the room nervously, he notices someone wearing a jacket that says “life of the party”. Then we cut to another man who’s looking down at a plate of food. His plate has the words “eats like a horse” written on it. Next we see a man lying awake in bed and the camera pans to a tattoo on his arm that reads “sleeps like a baby”.

Movember Asks You To

This format goes on and on, as we see various men exhibiting the exact opposite behaviour of the words around them. The appeal ends by telling us to watch out for friends who have had sudden changes in behaviour. If their personality seems to be changing for the worse, we should check up on them and make sure that everything is ok. Men are often quite bad at expressing any hardship that they might be going through and it can be quite hard to spot. But Movember urges us to be on the lookout for our mates and to follow up unusual or out of character behaviour.

Movember|Spot The Signs|Charities and Appeals

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