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LYNX have entered the enormously-popular online world of ASMR tutorials by using the format to teach men how to groom their more… intimate areas…


Advertising the brand’s new 2 in 1 shower and shave foam, the video’s tagline is “feels as smooth as it sounds,” a gentle riff on ASMR as a whole. The video is presented by a soaped up, naked bloke, who talks us through the grooming techniques available to LYNX users in a softly whispered way – don’t worry, he uses coconuts rather than the real things.

lynx presents shower & shave asmr tutorials the balls gif1

LYNX|Shower & Shave|ASMR

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