Skip to main content

Fender has released a several part documentary series on their YouTube channel exploring the design, production and release of their new guitar, the American Acoustasonic Jazzmaster, AKA the Fender Acoustasonic.

The first episode features a range of interviews with experts at Fender discussing what goes into the Fender Acoustasonic, the influence, the design, the manufacturing, intercut with guitarist Michael Lemmo taking it for a spin.

It’s a lovely series if you’re into guitars, and showcases a really great example of branded content. Fender could have released a 30-second promo showing off the features and going in for the hard sell, but by creating a deep-dive documentary series they can appeal to the fans and their million YouTube subscribers.

Do you want to make a video like this for your own brand? Get in touch with Nemorin Film & Video to start your project today.

Fender | Versatile by Design: Fender Acoustasonic | Documentary

Love great video content?

We’re hand-picking the best videos from around the internet and putting them in one easy to use place.

Explore The Video Suite

Feeling inspired by this?

Create your own video content with Nemorin Film & Video, the world’s branded video agency. Get started today.

Recent Posts


Gucci, The North Face, And TikTok’s Biggest Trainspotter

Even if you're not familiar with TikTok, there's a good chance you've seen Francis Bourgeois…
Simu Liu
Big Brands
What’s Simu Liu Watching At The Moment?
Ads & Promos
Cheers To No Alcohol With Heineken
Big Brands
Get Your Adrenaline Going With GoPro’s 2021 Highlights
Hernan Bradas
Hernan Bradas Loves Electric Cars

Leave a Reply