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Spike Lee might have decades of filmmaking under his belt, but if this advert for JetBlue proves anything it’s that he’s not just a pioneering director/producer, he’s also an expert in how to eat pizza. To celebrate a promotion which saw the airline flying pizza from New York to Los Angeles over the course of a weekend, Lee – a born and bred New Yorker – schools the residents of Los Angeles the Do’s and Don’ts of eating New York-style pizza, from the basics such as always using your hands, through to more nuanced skills like not wiping the oil off it at any point.

JetBlue|Spike Lee|New York

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