Skip to main content

Bill Murray stars in this remade version of Groundhog Day for Jeep’s 2020 Superbowl ad.

In it, we see Bill wake up and realise that he’s back in the same sleepy town from the film. He’s gutted that’s he’s going to be perpetually stuck in this universe once again, but notices something different. He spots a new Jeep Gladiator and decides to take it for a spin. He also nicks the town’s groundhog so he has a buddy to join him on his jaunt around town.

Jeep Remade "Groundhog Day" For Their Superbowl Ad image of Groundhog Day

He’s loving his new life here, as he spends all his days racing around in his Jeep. Despite every day being the same, no two feel alike as he can always do something different in his car. The possibilities are endless. The ad ends by telling us that no day is the same in a Jeep Gladiator, playing on the premise of the classic movie. It’s a really clever ad that revisits one of the best films of the 90s. We’re loving this one. Did you enjoy it? Let us know your thoughts down in the comments.

Jeep|Groundhog Day|Ads and Promos

Love great video content?

We’re hand-picking the best videos from around the internet and putting them in one easy to use place.

Explore The Video Suite

Feeling inspired by this?

Create your own video content with Nemorin Film & Video, the world’s branded video agency. Get started today.

Recent Posts

Charities & Causes

Poignant Video From CALM Shows Last Videos of Suicide Victims

This short video from CALM (Campaign Against Living Miserably) highlights the invisibility of some mental…
Big Brands
Love Rules All In Calvin Klein Pride Campaign
Counting Sheep In New York Parks
Ads & Promos
Spin Right Round With B&Q
Don’t Let The Sinkhole Get You Down In Bob’s Burgers Trailer

Leave a Reply