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Right brace yourselves for this one – the most heartwarming animation you’re going to watch today is an advert for a personal finance and tax software business. Seriously though, Intuit’s “A Giant Story” could very easily pass for a Pixar film, as we follow two business owners struggling to find time to spend together as they deal with their never ending piles of tax returns and invoices. The animation style is nice and cutesy, there’s actually a pretty strong narrative at the centre of this short, and most of all it’s amazing that they managed to turn a subject so dull into something so enjoyable to watch.

Intuit|A Giant’s Story|Animation|Advert

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