Kanye West chats to Forbes about how he designs his iconic Yeezy sneakers. The rapper stepped into the sneaker world a few years ago and has since cemented himself as one of the biggest names in the game.

In this interview, we learn about where Kanye gets his inspiration and how he comes up with his unique designs. It’s crystal clear that people are loving the stuff he puts out there, as the Yeezy brand earned more than  1 billion dollars last year, making Kanye the third richest celebrity in the world. For someone who had already dominated the world of Hip Hop, it’s impressive to see him make such a big splash in the fashion world too.

Inside Kanye West's Billion Dollar Yeezy Sneaker Empire image of Kanye

Forbes give us a fascinating insight into his creative process. The video also uses a great visual motif, where a huge circle made up of all of the different designs of the Yeezy shoe is created, with Kanye placed in the middle. It works as a real-life metaphor for Kanye’s wide ranging and creative vision of his sneaker line. Forbes take a fresh approach to filming interviews in this cool video.

Kanye West|Forbes|Interviews

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