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The campaign video for H&M’s Spring 2018 Collection is a star-studded flamenco dance off through the streets of Buenos Aires. Beginning with actress Elizabeth Olsen dancing pretty blandly with a bloke, the video jumps up about 100 notches when she swaps partners for a woman whose moves are infinitely better. The resulting carnival bursts not only into the streets, but out from the boundaries of the video itself, until the legendary Winona Ryder steps out of the shadows to join in as well.

H&M|Spring 2018 Collection|TV Advert|Dance

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