Skip to main content


Ed Sheeran and Justin Bieber used ALL the green screen effects for their wacky new music video for I Don’t Care.


It’s made clear from the off that most of what we’re about to see has been created by someone with a dodgy looking green screen and who’s fairly new to the world of Photoshop. We see Ed and Justin travel to all sorts of different destinations, even though we suspect that they’ve not left the room at all!

Ed Sheeran & Justin Bieber Go Crazy With Green Screen Effects In New Music Video image of ed sheeran

Things get odder as the video goes on and after a while it feels like a low-budget acid trip. It looks like the visuals seen in Fear And Loathing In Las Vegas combined with the wacky effects in Space Jam. In fairness to the two singers, the video is really fun to watch. Most music videos today are overproduced and look way too glossy for our liking. It’s cool to see two superstars take a unique approach to their music video and show that they can laugh at themselves.

Ed Sheeran & Justin Bieber|I Don’t Care|Music Videos

Love great video content?

We’re hand-picking the best videos from around the internet and putting them in one easy to use place.
Explore The Video Suite

Create great video content?

We’re building an exclusive network of filmmakers to work with us on exciting new video projects.
Pitch It!

Feeling inspired by this?

We create great content too! Nemorin are video experts, ready to work with you on your own video project.
Get started

Recent Posts

Ads & Promos

Get Up With Co-op!

A little bit of summer holiday inspiration... Check out this promo from Co-op, showing how…
Big Brands
Catch Some Summer Love With McDonald’s
EE Help Tackle Sexist Abuse With Hope United
Big Brands
Adidas Dive Into Swimwear Equality
Online Campaigns
Check Out VICE’s Unfiltered British Museum Tour

Leave a Reply