No, not that Die Hard. The other DieHard. You know, the car battery from Advance Auto Parts. But also the other Die Hard too. Confused? Don’t be. Just check out this ad for DieHard reuniting the cast of Die Hard.
The story is quite simple – Bruce Willis, decked up in his iconic Die Hard costume, is simply changing his car battery. He needs a new one. But in true Die Hard fashion the world has other ideas.
So ensues an action-packed 2-minute film that features (nearly) all your beloved characters from the ’80s action franchise, bundled up into this neat advert for car batteries.
Genius marketing tapping into ’80s nostalgia? Bruce Willis desperate for some cash to pay for his fifteenth house? You decide!
What do you think about this new advert from Advance Auto Parts? Let us know in the comments below!
