Complex take us inside the world of UK sneaker culture in this fascinating documentary.
Americans are known for their love of sneakers. From Jordan’s to Yeezy’s, The States are the best when it comes to making, and wearing, awesome trainers. But the love for shoe wear across the pond is pretty serious as well. Thanks to football and music, sneaker culture in the UK got started way back in the 70s and has flourished ever since then. Now, it’s a huge scene and Brits from all over the country want to get their hands on the latest kicks.
The doc looks at how football and UK rap music were big factors in the development of sneaker culture in Britain. In the north of England, in cities like Liverpool and Manchester, terrace culture ruled the land. When English teams played abroad in Europe, light-fingered football fans nicked fancy trainers from unsuspecting shops. In London, UK Hip Hop and Grime artists followed American sneaker culture, thanks to their love for US rappers. All these things combined to make the modern English football culture that we have today.
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