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The biggest surprise of this year’s Super Bowl didn’t happen on the pitch, it happened in the ad break with the surprise reveal that Budweiser and HBO teamed up for a joint Bud Light ad/Game of Thrones teaser.

 

Beginning with the Bud Light King exclaiming his happiness at not having the plague anymore, we see a joust taking place between the Bud Light Knight and a mysterious figure who turns out to be Gregor Clegane from the Game of Thrones universe. Ending on a fiery note, the ad was a pretty left-field way for HBO to advertise the last season of the show, whilst also trying to sell some beer with a marketing giant…

bud light x game of thrones super bowl commercial - joust gif1

Bud Light|Game of Thrones|Super Bowl

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