This cool animation tells us why dogs are so great and why you should adopt one.

It’s a really high-end ad from Pedigree. They’ve really pushed the boat out with this one. Normally, commercials for dog food brands are pretty straightforward. They tend to talk about nutrition and the food’s ingredients. But Pedigree have gone in a totally different direction with this ad. They enlisted the help of the talented directing team Alton, who specialise in making awesome animations.

Brilliant Animation From Pedigree Tells Us Why Dogs Are Great image of dog

Alton have produced lots of really cool animated ads over the years. The work they do often has a colourful and imaginative style. They love to blur the line between art and advertising, as you can see from this touching ad. We’re not too sure whether this ad is a little over the top for a dog food commercial, but it’s interesting to see a brand trying out new things. The message of the ad is lovely too, as it encourages viewers to adopt abandoned dogs from shelters. The animation used here is really stunning and has really blown us away.

Pedigree|A Dog Brings It Back|2D Animation

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