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Apple made this awesome promo for their gaming subscription service Apple Arcade.

The new service will give players access to hundreds of exclusive games and it promises to usher in a new era of online gaming. Mobile gaming has been derided in the past for being too gimmicky and uninventive. Could this be the kickstart that the industry needs? In this ad, we see people from all over the world escaping from their boring day to day lives into the exciting world of Apple Arcade.

Apple Takes You Inside Their Epic Arcade Universe In This Ad image of Apple Arcade

They all sing the Jim Reeves classic Welcome To My World as we flit between the virtual gamesphere and the real world. Even the animated characters within each game sings along, making the whole thing feel super immersive. It’s a great promo that shows us how Apple’s gaming platform will be much more engaging and well thought out than most mobile apps. Do you think this is the future of portable fun? Is this another reason to become even more glued to our smart phones than we already are? Let us know your thoughts down in the comments.

Apple Arcade|A New World|3D Animation

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