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Luxury fashion brand Valentino Garavani’s worldwide campaign #CandyStudFactory features this insanely colourful promotional video based around a bubblegum-cake…

 

Designed to coincide with two pop-up stores in Shanghai and Tokyo, the animated video shows a host of Valentino bags rotating through different rooms, each with different particle effects and animations in them to compliment the bag.

valentino garavani - candy stud factory gif1

Created by animator Oliver Latta, the video features his distinctive colourful style and use of particle physics to make eye-popping visuals. The different rotating layers of the cake, coupled with the designs of the products themselves, all add to the luxurious feel of the brand’s central message – combined with playful colour.

Valentino Garavani|Animation|Fashion

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